
Black Forest04 of 05Magnesium Sleep AidIndependent concept
Magnesium Sleep Aid
EARMUFFS?
Same attitude. Your choice of punctuation.
Three emails.
Product page
A product page, working.
Open the page Phone layoutFull window (opens the page on its own, in a new tab)
A concept page, not a Black Forest store.
Commercial
Two recordings. Your call.

Transcript
The workday ended. Your inbox didn't get the memo. It'll survive. Close the laptop. Put the phone down. The day has had enough of your attention. Meet Black Forest Magnesium Sleep Aid. A melatonin-free formula to look into. Read the label. Make your call. Black Forest. Clock out. Mean it.
Black Forest
The five campaigns.
Notes, files and sources
Independent concept by Jason Walker, 2026, not commissioned or endorsed by Black Forest. No campaign ran; no results are claimed.
On the label. Melatonin-free (front label); Magnesium L-threonate, L-theanine, ashwagandha, apigenin, vitamin D3 (label, includes); 90 capsules; 1695 MG (product title). Front label and product title on the official product page, 27 September 2026.
Social. Four executions in four schemes, each composed three ways (4:5, 1:1, 9:16). They are not an A/B test.
Emails. Spec emails; checked in Chromium only, no email client tested. The sending templates need the sender, postal address, unsubscribe link and a hosted image address before any send.
Commercial. Two takes of Jason’s own recordings, the clean one for Earmuffs on and the uncensored one for off, each composed for 16:9 and 9:16 with its own captions and transcript. The opening scene and the score were generated for this campaign; the product scene is the supplied campaign image.
Color. Kept for type and rules on ink: a light tint of the label violet #7D07EA, which cannot carry small type on ink. Fields use the label violet itself.
Files
- The campaign, as a PDF
- Email 01: plain text · sending template
- Email 02: plain text · sending template
- Email 03: plain text · sending template









Social
Four ads, four schemes.